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Iven Frangi - Mastering the Three BIG forces affecting how we look after our customers - and it's not all internet
Wednesday, August 17, 2011
Mastering the Three BIG forces affecting how we look after our customers - and it's not all internet
Iven Frangi
There is a small revolution going on in the business world that is based around how customers want to be treated and how businesses need to look after them. Beneath the surface its been bubbling along and now the planets have aligned and the impacts are being felt.
These forces are effecting every business and enterprise and need to be understood to be mastered. The good news is that this is not rocket science and no brain surgery is needed! Of course the internet is part of this mix but it's not the biggest part. The factors are a mix of human and commercial pressures that have come to play and will form what happens in the future.
Discover:
• the three BIG factors that are, and will affect customer interactions
• what you can do to leverage your business to take advantage of what is happening
• what not to do so you avoid some easy traps
Iven Frangi has a career rich with success and results. He has been working with businesses to drive their sales and customer service standards for over 20 years. He is Australasia's Customer Experience design specialists and a Fellow of the Customer Service Institute of Australia. Academically he is also a graduate in marketing form the University of Technology.
Iven is one of our favourite presenters and is back by request.
www.frangi.com
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